Podcast Episode 7 - Exploring Design Leadership Part 1 (Featuring: Wenner Exius)
There is no shortage of opinions on what leadership is and what makes a good leader. We’ve recently realized, however, that there really isn’t a lot “out there” that helps us understand design leadership. This episode is the first of several in a series of conversations where our founder and principal, Matthew Doty sits down with both leaders of design as well as leaders who value good design. Our goal is to explore what it means to be responsible for designing great experiences and what it takes to organize and enable the practice of experience design from the leadership perspective
Our guest for this episode is Wenner Exius. As a hybrid brand creative director, Wenner combines both heart and science to drive business success and build brand storytelling. While his career began in HR, Wenner soon found himself transitioning into copywriting and creative leadership at agencies like Digitas and Razorfish and serving brands like AT&T, Kellogg's, and Shutterfly. After some time, his love for research and strategy nurtured a pivot into brand consulting where he helped architect the brand framework and creative marketing for organizations like the Canadian Cancer Society, Eventbrite, and Google Cloud. Using his HR, creative, and strategy expertise as an anchor, Wenner helps companies build a bridge between the business and creative; enabling them to connect with their customers in more meaningful ways.